28: Class Discussion/Indie: Environmental Nonconformity
I noticed that art is a major aspect of indie culture. I looked at many different examples of indie art and noticed that nature is a very common theme. This led me to think about the environment.
Idea 1: MLS holds games to help benefit different environmental agencies. MLS takes donations for these agencies and they also donate a small portion of profit from each ticket they sell. MLS could also cut or paint the grass on the fields to form environmental agency logos. Possible agencies: the Sierra Club, World Wildlife Fund, Earth First, United States Environmental Protection Agency, etc…
Idea 2: MLS allows an environmental agency to come in and plant small trees all around a MLS soccer field. The trees are positioned in a way that won’t impair visibility for fans, coaches, refs, players, etc… MLS does this in order to make a statement about environmental awareness.
Nonconformity? I think my first idea represents nonconformity because it’s unusual for soccer fields to be cut or painted in the shape of environmental agency logos. I think my second idea represents nonconformity because it’s unusual to have trees planted right around a soccer field.
I think that a lot of nonconformists do what they do because they want to make statements. I think MLS could use either one of these ideas to make a statement about environmental awareness.