51: No Directive: Outlines

51: No Directive: Outlines

I really liked what Ken Marcus said about the power of simplicity. I thought about Ken Marcus when I came up with this idea.

Idea: Simple outline ads. MLS hires an artist to create relatively simple outline drawings that depict MLS players doing rebellious things.


MLS player at a bar taking shots

MLS player tagging a wall

MLS player getting a tattoo

MLS player driving a sports car (speeding)

MLS player hitting on girls

Nonconformity? I think this idea represents rebelliousness. I’d like to adjust it to make it more about nonconformity.


Scan 1.jpeg

Scan 2.jpeg

Scan 9.jpeg


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